Press Release

TORONTO, July 7, 2009 – Sony today took the wraps off its chic new line of mini notebooks— the VAIO® W Series.

Featuring an ultra-portable design, the W Series is perfect for using as a secondary PC, in any room of the house, for surfing the web, checking e-mail, and social networking.

The W model comes in three vibrant colours— berry pink, sugar white and cocoa brown. A more subtle shade of the exterior hue finishes the inside of the PC while the touchpad is lined with a splash of brightness.

"The W Series allows you to be connected and mobile, so you can surf the web or check email in any room of the house" said Puneet Jain, director of marketing, the VAIO business group, Sony of Canada Ltd. "And it's sturdy enough for the kids to use, making it perfect for every member of the family." 

The W Series incorporates a high-resolution, 1366 x 768, LED backlit 10.1-inch (measured diagonally) ultra-wide display, making it easy to view two full web pages— no side-to-side scrolling necessary.

The model features an isolated keyboard with springy and responsive keys making it comfortable and easy to use. Itscarefully designed touchpad and mouse keys make the PC functional and mouse movements easy to control.

The W Series unit is ENERGY STAR® 5.0 compliant, EPEAT Gold registered and incorporates eco-conscious features such as a mercury-free LED backlit LCD. Its corrugated cardboard packaging is comprised of 95 percent recycled content. You can trade-in your current notebook or laptop and receive a credit towards the purchase of a new VAIO notebook PC from Sony Style® (www.sonystyle.ca/trade-in), and Sony Canada will also recycle your old PC (www.sony.ca/environment).

The model comes with VAIO Media plus Multimedia Streaming software, a media sharing application that lets you wirelessly stream content across DLNA®-enabled devices throughout your home network. Stream video, music and pictures from your W Series to your compatible primary PC or PLAYSTATION®3 and vice-versa and enjoy your content anywhere in the home including on your big-screen TV.      

Easily transfer data, such as photos from your digital camera or music from an MP3 player, to and from the PC with the unit's two convenient USB ports. Incorporated Bluetooth® technology enables peripherals such as a wireless mouse to be utilized without tying up the unit's ports.

A built-in webcam and microphone let you video chat with family, friends and colleagues. A third-party internet service provider is required.

A roomy 160GB hard drive has been included providing ample storage for all your photos, files and videos. It comes pre-installed with Microsoft® Windows® XP Home Edition operating system.

The VAIO W Series mini notebook will retail for $599. It will be available in August at http://www.sonystyle.ca/, at Sony Style® retail locations, and at other major retailers across Canada. 

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition.  Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses. 

With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,200 employees support a network of more than 500 authorized dealers and 71 Sony Style retail locations across Canada.                                                                                            

Sony Canada is proud to support the communities in which it operates through corporate sponsorships of organizations that include the Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada. 

For more information contact:                                                  

Candice Hayman
Sony of Canada Public Relations
Candice_hayman@sony.ca
(416) 718-5048