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Press Release

June 24, 2009

SONY DEBUTS ITS NEWEST EVERYDAY COMPUTING AND ENTERTAINMENT NOTEBOOK WITH STUNNING BLU-RAY TECHNOLOGY






TORONTO - June 24, 2009 – Sony of Canada Ltd. today unveiled the VAIO® NW notebook-- a new line of PCs that provide a powerful high-definition experience priced at $899.99 for the standard model and $1,099.99 equipped with Blu-ray Disc™ technology.

Part of a series, the NW notebook features an optional Blu-ray Disc ROM drive making it ideal for viewing pristine HD content on-the-go. It also has the added convenience of DVD and CD read/write functionalities.

The model features a high-resolution 15.5-inch widescreen display (diagonal), making it easy to view two full web pages-- no side-to-side scrolling necessary. Sony's XBRITE™ LCD technology has also been added so movies and photos can be enjoyed in brilliant clarity and razor-sharp detail.

For those who prefer to watch content on a big screen television, the PC has an HDMI™ output connector so it can be connected to a TV set for a larger viewing experience in high-definition.

"This notebook merges powerful Blu-ray technology with a portable, head-turning design," said Puneet Jain, director of marketing, the VAIO business group, at Sony of Canada Ltd.

Gracefully thin, the notebook has a wavy textured finish and is available in three colours: walnut brown, birch white, and rattan silver.

The NW notebook features an isolated keyboard making it comfortable while reducing typing errors. Its translucent, textured touchpad enables you to smoothly control mouse movement.

The model is equipped with a "display off" button so you can turn off its screen while the notebook continues to run in the background. This lets users conserve power while enabling them to quickly resume PC functionality without waiting for it to boot back up. An instant internet button launches directly into the web without having to wait for the Windows® operating system to load.

The series comes with three Sony entertainment software applications. Offerings include VAIO Movie Story software-- an easy way to produce your own high-quality home movies, VAIO MusicBox software-- a fun and automated way to enjoy music based on one's mood, and Click to Disc/ Editor software-- for easy video editing and creation.

Easily transfer data, such as photos from your digital camera or music from an MP3 player, to and from the PC with a multitude of connectivity options including three USB ports and ExpressCard®, SD card and Memory Stick PRO™ slots.

A built-in webcam and microphone lets users video chat with family, friends and colleagues. A third-party internet service provider is required.

The PC incorporates an Intel® Core™2 Duo processor for fast processing speeds and multitasking. An optional dedicated ATI Mobility Radeon™ HD 4570 graphics card makes it perfect for watching movies. It comes pre-installed with Microsoft® Windows Vista® Home Premium 64-bit. 

ENERGY STAR 5.0 compliant, the NW notebook comes in packaging comprised of 98 percent recycled content. You can trade-in your current notebook or laptop and receive a credit towards the purchase of a new VAIO Notebook PC from Sony Style® (www.sonystyle.ca/trade-in), and Sony Canada will also recycle your old PC (www.sony.ca/environment).

The VAIO NW notebooks will be available online at http://www.sonystyle.ca/, Sony Style retail locations and authorized retailers nationwide in July.

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition.  Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses. 

With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,200 employees support a network of more than 500 authorized dealers and 71 Sony Style retail locations across Canada.                                                                                            

Sony Canada is proud to support the communities in which it operates through corporate sponsorships of organizations that include the Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada. 

For more information contact:                                                  

Candice Hayman
Sony of Canada Public Relations
Candice_hayman@sony.ca
(416) 718-5048



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