Form meets function with the BDP-S360 and the perfectly matched new HT-SS360 and HT-SF360 Home Theatre Systems
TORONTO, April 30, 2009 - Sony Canada today announced its latest Blu-ray Disc™ player and matching Blu-ray Disc home theatre systems for those seeking an unforgettable home entertainment experience. Incorporating the latest in cutting edge technology, the BDP-S360 delivers 1080p picture quality, with full 7.1 surround sound via a compatible AV receiver. This can be achieved through newly incorporated DTS®-HD and Dolby® TrueHD decoding capabilities, the first time these features have been made available on an entry level Blu-ray Disc player from Sony.
The BDP-S360 takes interactive entertainment to another level with BD-Live™. This feature allows you to download and stream bonus content such as additional scenes, trailers and movie-based games. The BDP-S360's built-in USB port means that exclusive BD-Live content can also be downloaded from studio websites boasting these features and saved onto an optional USB flash storage device.
"The BDP-S360 is a gateway to a whole new world where movies are a total immersive experience. We believe that the BDP-S360 is a must for every HDTV owner, as it combines sleek product design with high-class performance features," says Abraham Cherian, Product Manager, Home Audio & Video Marketing at Sony Canada. "Blu-ray is the ultimate HD format. The quality and design of Sony's Blu-ray players is the main reason why more and more people are choosing them as the core of their home entertainment experience."
With its quick start up mode, the BDP-S360 allows you to begin operating your Blu-ray player in just six seconds. Its BRAVIA® Sync™ technology enables you to control the player, BRAVIA TV and home theatre system with just one remote control, meaning you can switch all three products with the touch of a single button. Also included is the added functionality of Bonus View, providing picture-in-picture capability with certain titles, meaning you can watch the director's commentary or behind the scenes footage in realtime, alongside the main movie in HD.
Additionally, the BDP-S360 adds Sony's Precision Drive™ technology, which helps to detect and correct wobbling discs from three directions, supporting stabilisation of the playback of bent or scratched Blu-ray Discs and DVDs. It also supports Deep Colour video output and AVCHD discs encoded with x.v.Color™ (xvYCC) technology.
The BDP-S360 also includes those features users have come to love in Sony's Blu-ray range, with 24p True Cinema™ for cinematic picture quality, allowing you to see movies exactly as the director intended, and Sony's Xross Media Bar (XMBTM) graphic user interface for easy menu navigation.
Sony's Blu-ray Matching Home Theatre Systems
Sony is also launching two new matching Blu-ray BRAVIA® Theatre systems, the HT-SS360 and HT-SF360, which provide exceptional high definition sound to complement the high definition images produced by the BDP-S360.
The HT-SS360 and HT-SF360 models give consumers the choice of floor-standing speakers (HT-SF360) or satellite speakers (HT-SS360). Both come equipped with 1000W power output, support HD sound when hooked up to a Blu-ray player and are BRAVIA Sync™ enabled.
"These home theater systems are easy to set up, and enable customers to experience audio and video in the high definition quality that Blu-ray offers" says Abraham Cherian, Product Manager, Home Audio & Video Marketing at Sony Canada.
Nobody wants a room cluttered with wires, so Sony's HTSF360 provides the capability for Sony's S-AIR™ wireless technology. This provides great surround sound experience without any clutter. Both the HT-SS360 and HT-SF360 come with Sony's intelligent DCAC (Digital Cinema Auto Calibration) technology, which makes setting up your speakers easy, by measuring a variety of key factors such as speaker distance, volume and frequency to provide the optimum surround sound for music and movies. When coupled with DCS (Digital Cinema Sound), which enhances the surround sound experience with its Cinema Studio Modes, it all adds up to high-quality surround sound that allows you to experience movies in the way they were originally intended.
Availability and Price
The BDP-S360 will ship in June for $349.99, and is available for pre-orders at http://www.sonystyle.ca/ beginning May 1, 2009. All of the new products will be offered at Sony Style retail locations, online at http://www.sonystyle.ca/, and at authorized retailers nationwide.
Energy Efficiency and Environmentally-Conscious Packagaing
• Compared to Sony's previous BDP-S350 Blu-ray Disc™ Player model, the new BDP-S360 model features 15% less power consumption in playback mode and 20% reduced power consumption in stand-by mode.
• The BDP-S360 features an auto power off feature.
• The standby power consumption of all home theatre systems is 0.3W and over 85% power efficiency of amplifier block is achieved with the full digital amplifier, S-master
• No halogenated flame retardants are used in the certain printed wiring boards
• Compared to Sony's previous BDP-S350 Blu-ray Disc model, the new BDP-S360 model reduced the unit size by 12% and packing size by 10%.
• All-paper packing and the user guide is printed on 70% recycled paper with Volatile Organic Compound-free vegetable oil based ink.
• No corrugated cardboard or paper is used for the packaging cushions of these home theatre systems.
Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of
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