"Our goal was to develop the easiest-to-use navigation devices that offer consumers updated features," said Neil Dutton, product manager of Mobile Electronics, Sony of Canada. "We have achieved that goal with the new GPS units that enable Canadians to get to their travel destinations both safely and efficiently."
Sony's new super suction cup is easy to mount on the windshield or dashboard and provides a tight, virtually unmovable attachment to the vehicle. Made with a flexible, non-adhesive gel, the suction cup grips the rugged surface of the dashboard so the touch screen can be mounted closer for easier reach. Designed to stay put even in the most extreme temperatures, the super suction cup can also be easily removed and transferred to another vehicle.
Bluetooth® Hands-Free Phone Calls
The high-end NV-U83T model adds another safety feature —Bluetooth technology — for making hands-free phone calls. With a built-in microphone, drivers can use voice commands to initiate calls via compatible Bluetooth-enabled cell phones. The nav-u system connects automatically so drivers can keep their hands on the steering wheel and their eyes on the road.
This new model has a large, 4.8-inch (screen size measured diagonally), 16 x 9 aspect ratio touch-screen display and ultra-thin profile. Anti-glare coating makes it is easy to see the screen in any lighting condition and high resolution allows the device to maintain a clear picture, even when the screen is split into two images.
The unique DualView™ feature helps drivers navigate visually so they don't have to rely solely on street signs. It zooms in and shows certain landmarks that help drivers make the correct turns at the right time.
Low GPS Signal…No Problem
When the GPS signal is weak, the nav-u device will still be able to keep drivers headed in the right direction. A unique feature, called POSITION Plus™, provides constant, more accurate positioning and assured interruption-free guidance. POSITION Plus includes a pressure sensor, gyro sensor and an acceleration sensor. Combined with the SiRF Star III GPS chip, these additional sensors calibrate where drivers are, so they can safely plan ahead and won't miss turns while coming out of tunnels or when positioned in-between tall buildings.
Touch Screen Shortcuts
The models also include another unique new Sony function – gesture command. This feature lets drivers jump to commands with one stroke on the touch-screen display, eliminating the need to scroll down on the menu. If drivers want to go home, they just draw a roof (or inverted "V") and the destination becomes home. Other gesture commands include ‘take me home,' zoom in or out and ‘call home.'
The nav-u device is the first Sony portable navigation device to show brand icons for restaurants hotels, gas stations and stores. In addition to proactively selecting a point of interest, drivers will automatically see brand icons appear on the screen so it is fast and easy to find favorite locations while driving in unfamiliar cities.
Text to Speech
Ready to use right out of the box, both nav-u devices help drivers map a destination, locate points of interest and find home again. Both models come with text-to-speech technology, which enables the voice prompts to actually say the name of the street or highway. A powerful speaker ensures that voice prompts are clear and audible.
The nav-u systems come with nearly 5 million points of interest, making it easy to find destinations nationwide, and are pre-installed with Canadian and U.S. maps on the 2GB flash memory. Maps of Alaska, Hawaii and Puerto Rico also come pre-installed.
About as deep as a deck of cards, the new GPS devices have a thin, portable design and come with a Memory Stick Pro Duo slot for future expansion capabilities.
The NV-U73T model comes with a 4.3-inch (screen size measured diagonally), 16 x 9 aspect ratio display. Its features include text-to-speech functionality, the DualView™ feature, super suction cup mounting system and gesture command. The NV-U83T device features all of the features included in the NV-U73T, plus Bluetooth hands-free calling capability, an extra large 4.8" display and POSITION Plus signal management.
Pre-orders for the nav-u portable navigation devices are now being accepted at www.sonystyle.ca/navu. The devices are expected to be available in early March at www.sonystyle.ca, at Sony store retail stores nationwide, and at authorized dealers across the country. The NV-U73T and NV-U83T models will sell for an approximate MSRP of $400 and $500, respectively.
About Sony of Canada Ltd.
Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition. Sony provides end-to-end solutions through products that include the market-leading Blu-ray player, BRAVIA televisions, Cyber-shot digital cameras, Handycam Camcorders, VAIO computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.
Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses.
With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,200 employees support a network of more than 500 authorized dealers and 79 Sony stores across Canada.
Sony Canada is proud to support the communities in which it operates through corporate sponsorships of organizations that include the Make-a-Wish Foundation Canada, the United Way and Earth Day Canada.
For more information contact:
Sony of Canada
Vice President, Marketing Communications