Press Release

May 3, 2007

Sony Offers Accelerated Data Transfer With Memory Stick PRO-HG DUO™ Media

TORONTO, ON — In response to a growing demand for the perfect combination of high-performance and portability, Sony of Canada today unveiled two new multimedia notebooks that pack power and entertainment into a compact body.

The new VAIO FZ notebooks come in multiple configurations, including a premium and standard model. The premium version plays Blu-ray Disc (BD) high-definition content so Canadians can enjoy movies in full 1080 HD resolution, as well as record, store and play back personal content on high-capacity BD media. The standard model is equipped with the latest Intel® Core™ 2 Duo processor T7100, a 200GB Hard drive and a DVD dual layer burner.

Weighing less than six pounds, the FZ notebooks are designed to maximize LCD real estate, integrating space-saving, engineering refinements throughout the chassis. Combined with Sony's patented XBRITE-HiColor™ technology (on the premium model), the result is a 15.4-inch widescreen display that produces razor-sharp details and crisp, bold colors within the "footprint" of a much smaller notebook.

The FZ premium model also has an HDMI™ connector allowing for easy playback on a high-definition television.

 "The new FZ series enables us to provide Canadians with a new level of high-performance that they can enjoy anywhere, any time," said Puneet Jain, senior marketing manager, VAIO notebooks, Sony of Canada. "With the premium model, we are pleased to bring the power of Blu-ray to a portable notebook at an unprecedented price never before seen in Canada." 

The FZ series incorporates an Intel® Centrino® Duo processor technology and built-in 802.11n wireless LAN technology for high-speed, wireless computingwith greater range and reliability than ever before (a compatible 802.11n access point is required). The model comes pre-installed with the Windows Vista™ Home Premium operating system.

Dream PC for the Entertainment Lover      

The FZ notebook includes a full set of dedicated multimedia controls just above the keyboard. With the push of a button, access to CDs, pictures and even movies, is possible without ever booting up the operating system (on the standard model). And, with Sony's original Sound Reality™ technology, the FZ notebook offers professional-quality, high-resolution surround sound. 

The new FZ series also comes loaded with LocationFree® software so Canadians can "place-shift" live TV, access a personal video recorder or DVD player, and view content stored on the notebook via the Internet (base station and broadband connectivity required).

An integrated camera and microphone allow for sending video messages which can be shared through free video messaging services. Staying connected with family, friends and co-workers is easier than ever with user-friendly chat and video mail functions (broadband connection and third-party services required).

The FZ notebook supports ExpressCard™, allowing for data transfer at incredible speeds, making it easy to transfer video and large files from external devices to a PC.The unit also includes S-video, which enables convenient connectivity to televisions, cameras and projectors. It also supports all versions of Memory Stick® Flash media.          

The FZ standard model will start at approximately $1,600, while the FZ premium Blu-ray Disc model will sell for approximately $2,400. The VAIO FZ series will be available in mid-May online at http://www.sonystyle.ca/, at Sony stores and select retailers across Canada.

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For further information, please visit us at http://sony.ca/, http://www.thesonystore.ca/ or http://www.sonystyle.ca/, Sony's product information and e-commerce Web site.

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation of Tokyo, Japan, a world leader in the manufacture and marketing of electronic and computer products for consumer, business, electronics publishing and multimedia applications on a global scale. With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,000 employees support 79 Sony stores and a network of more than 500 authorized dealers across Canada.

For more information contact:

Sony of Canada                                                          Silverhammer Public Relations
Tony Smith                                                                   Michelle Cowan Lefler
Vice President, Marketing Communications        Counsellor
(416) 495-3707                                                          (416) 324-2024
tony_smith@sony.ca                                                 michelle_lefler@silver-hammer.com

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